LONGLAT IS DRIVEN BY THE POWER OF OUR PEOPLE
STRONG, TALENTED AND DEDICATED EMPLOYEES WHO SHARE OUR VISION.
The LongLat leadership team offers an all encompassing background, including manufacturing and product development, sales and marketing, finance, logistics and technology. The team coordinates the activities of LongLat around the world; all dedicated to producing and distributing the finest products of their kind, and providing the best service in the industry, all the while delivering a value-based range of product. Our people, and our commitment to our shared values, are the determining factors behind our global success.
HEAD OF DESIGN & DEVELOPMENT
Tell us about a typical day at work for you…
Every day is different but it usually starts early and ends late with catching up on development with the Asian factories. Next there are a variety of tasks including CAD drawings, graphic design work, Photography editing, working with licensors on approvals, etc. My role is not just designing a product or making something look stylish – it’s about understanding our customers’ needs and strategizing on how to exceed their expectations through quality and functionality.
What gives you most satisfaction in your role at LongLat?
Having been designing within the luggage industry for over 14 years now, I love the long history of the company and the dedication of our employees. I enjoy seeing my products out in the market place and get great satisfaction to see how well they have held up to the rigors of travel.
How does your role affect LongLat’s customers?
As a designer we always have our customers at the forefront of our design process – if they don’t feel connected to the product and most importantly the brand represented, then the whole message is lost.
What do you enjoy most about working at LongLat?
I love how everything we do is customer-focused, and that I have freedom to be creative. From the excitement of initial ideas, to the final approved collections, I enjoy watching my designs evolve through their various stages and tell our story.